Citizens and employees increasingly expect the same seamless digital interactions they experience in the private sector with government. While many state and local governments have begun harnessing technology to streamline information and services online, creating exceptional customer experiences go beyond simply digitizing interactions. Fostering a customer-centric culture, soliciting and acting upon customer feedback, and delivering services across platforms are all essential elements to providing great customer experiences and increasing citizen trust.
In Sacramento, Route Fifty will explore these elements with state and local leaders who have made strides in providing great experiences, while also examining how to avoid common pitfalls in customer experience initiatives.